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ANZ
News from across
the Groupe
Subway ‘Cookiemas’ campaign - Publicis TeamFresh
Subway ANZ launched its 2022 ‘Cookiemas’ campaign, aimed at reminding consumers that for many people, Christmas can be one of the...
Nov 21, 2022
The Red Flag Effect - Publicis Worldwide & Starcom
In a pro bono campaign brought to life by Publicis agencies, Publicis Worldwide and Starcom – the ‘Red Flag Effect’ campaign aims to...
Oct 28, 2022
Arnott’s Masterbrand Campaign – Saatchi & Saatchi and The Neighbourhood
Arnott’s launched a masterbrand campaign to celebrate its much-loved and iconic sweet and savoury brands enjoyed by generations of...
Oct 17, 2022
Vitasoy - Leo Burnett and Starcom
Summary Vitasoy is one of the best examples of the power of the Publicis Connected Platform. Since 2021, the leading plant milk brand has...
Jun 15, 2022
Westpac - Spark Foundry and Performics
Summary Westpac decided to refresh its brand to better engage with millennials and Gen Z via a bold new look with the new brand platform...
Jun 15, 2022
Mars United Commerce releases ANZ Retail Media Report Card for H2 2025
Mars United have released the 5th edition of their ANZ Retail Media Report Card, providing an essential performance benchmark for the...
Oct 1
Inside Publicis’ Le Dip Fundraising Extravaganza For Cancer Council
On Daffodil Day (21 August), our ANZ Publicis Groupe leaders took the 'Le Dip' challenge, braving ice baths to raise funds for the vital...
Sep 18
Beyond efficiency - the opportunities reshaping production strategy
Automation and efficiency are critical first steps – but not the end game. Neil Duncan, Managing Director of Publicis Production, sat...
Sep 4
Publicis Groupe Australia launches Influential
Publicis Groupe Australia has announced the launch of Influential, a new influencer and social agency designed to evolve how brands...
Sep 2
Publicis Groupe Aotearoa shares new Data Intelligence Hub
Publicis Groupe Aotearoa has announced its new Data Intelligence Hub, consolidating data and technology services across its New Zealand...
Aug 8
Michael Rebelo on leadership stability in transformative times
As the industry faces a period of change driven by business transformation and the impact of AI, Publicis Groupe ANZ CEO Michael Rebelo ...
Aug 7
Subway’s 5-year Business Transformation With Team Fresh
Subway ANZ CMO Rodica Titeica joined the business back in 2020 with an ambition to turn around a decline in local relevance and...
Jul 29
How Zyrtec and Publicis Collective's focus on parental education pumped sales 24%
When Kenvue Australia's Zyrtec discovered 56 per cent of children in Australia suffer from allergies, but only one in five are...
Jul 29
Destigmatising cancer in the workplace
With 40% of Australians diagnosed with cancer each year of working age (20 - 64), it is vital for businesses to create a supportive and...
Jul 16
DEI: How Publicis ANZ is accelerating change with Jessica Farrell
In this candid Q&A for Little Black Book Australia , Publicis Groupe ANZ General Manager People & Culture - DE&I, Jessica Farrell ,...
Jul 9
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