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News from across
the Groupe



Vitasoy - Leo Burnett and Starcom
Summary Vitasoy is one of the best examples of the power of the Publicis Connected Platform. Since 2021, the leading plant milk brand has...
Jun 15, 2022


Westpac - Spark Foundry and Performics
Summary Westpac decided to refresh its brand to better engage with millennials and Gen Z via a bold new look with the new brand platform...
Jun 15, 2022


Publicis Groupe Aotearoa shares new Data Intelligence Hub
Publicis Groupe Aotearoa has announced its new Data Intelligence Hub, consolidating data and technology services across its New Zealand...
Aug 8


Michael Rebelo on leadership stability in transformative times
As the industry faces a period of change driven by business transformation and the impact of AI, Publicis Groupe ANZ CEO Michael Rebelo ...
Aug 7


Subway’s 5-year Business Transformation With Team Fresh
Subway ANZ CMO Rodica Titeica joined the business back in 2020 with an ambition to turn around a decline in local relevance and...
Jul 29


How Zyrtec and Publicis Collective's focus on parental education pumped sales 24%
When Kenvue Australia's Zyrtec discovered 56 per cent of children in Australia suffer from allergies, but only one in five are...
Jul 29


Destigmatising cancer in the workplace
With 40% of Australians diagnosed with cancer each year of working age (20 - 64), it is vital for businesses to create a supportive and...
Jul 16


DEI: How Publicis ANZ is accelerating change with Jessica Farrell
In this candid Q&A for Little Black Book Australia , Publicis Groupe ANZ General Manager People & Culture - DE&I, Jessica Farrell ,...
Jul 9


How Nescafé and Herd MSL tapped into Gen Z 'hack culture'
How do brands connect with a generation that responds best to inspiration from those they trust? Herd MSL Executive Director Matt Ogilvie...
Jul 8


Publicis Groupe ANZ appoints Matt Houltham CEO of Starcom Australia
Publicis Groupe ANZ announces today the appointment of Matt Houltham as CEO of Starcom Australia . He will commence in the new role in...
Jun 11


How Publicis Groupe is supporting parents and carers
In an industry where an increasing number of parents are considering leaving, Publicis Groupe is committed to creating a supportive...
Jun 10


How Leo Australia is driving ambitious, effective and non-traditional work for clients
CEO Clare Pickens, Chief Strategy Officer Cath King and Chief Creative Officer Andy Fergusson sat down with B&T to discuss the...
May 12
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