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Leo Burnett Australia CEO Clare Pickens on the evolution of the agency, AI and the power of Publicis Groupe's connected model

Leo Burnett Australia CEO Clare Pickens sat down with Mi3 Australia recently to share how the creative powerhouse continues to build upon its strong legacy of 'helping business by helping people' to produce 'bolder' work, backed by the connected capabilities of Publicis Groupe's network of agencies. 

"Our work does speak for itself, but reminding people that [we're] a pretty safe pair of hands and you can trust us with your business because we've been doing this for a really long time [is also important]. But [at the same time] the solutions are fresh and agile and innovative, and we're backed by this network where we can tap into literally anything you want when you need it," Clare explains.

Read the full article here.


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